2023 US McKenzie LUPOMAX™ Hop Profile
Origin:
USA
Developed by West Coast Hop Breeding
Grown in Oregon’s Willamette Valley
Type:
Aroma hop (LUPOMAX™ concentrated pellet)
Typical Alpha Acids:
16–20%
Beta Acids:
5–7%
Aroma & Flavor Notes:
Tropical: Pineapple, papaya, and melon
Citrus: Orange, lime, and tangerine
Stone Fruit: Peach and apricot
Berry: Subtle hints of raspberry and blueberry
Brewing Characteristics:
LUPOMAX™ technology delivers concentrated McKenzie™ aroma and flavor with less vegetative matter
Ideal for late additions and dry hopping
Enhances juicy, fruit-forward, and citrusy hop profiles
Improves beer yield and efficiency in the brewhouse
Best Beer Styles:
IPA
Hazy IPA
Pale Ale
Session Ale
Fruit-forward and modern hop styles
Substitutes:
Mosaic® (more berry, less citrus)
Citra® (more citrus, less tropical)
Azacca® (more spicy, less melon)
Fun Fact:
LUPOMAX™ McKenzie™ is a newer hop variety gaining popularity for its vibrant, layered fruit character—perfect for brewers looking to craft juicy, modern hop-forward beers.
